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BLUEBOARD'S HISTORY

Blueboard started in 2013 as a spin-off of digital marketing agency INDIV, which is now part of the NIMBLER Group and known as NIMBLER Digital. In 2015 we obtained proof of concept and the business was registered as a separate entity.

2013 › CONCEPTION
2013

Spin-off from INDIV

Early 2013 digital marketing agency INDIV set out to create a revolutionary website finance product. It created the Blueboard brand and the first iteration of the website lease product.

2014

Gain traction

The product gains traction and gets a lot of interest from the market. The first group of happy clients gets a Blueboard website.

2015

Proof of concept

Blueboard obtains proof of concept and establishes itself as a separate entity, namely 'Blueboard Marketing (Pty) Ltd'. It also further improves its internal processes in partnership with Sage Pay and various advertising partnership programmes, including Google, Facebook and LinkedIn.

2016

Further growth

Blueboard continues to grow and expand. It launches a new state-of-the-art website and secures further investment.

PRESENT

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